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SMEs to get aid with branding, packaging (The Star)

CYBERJAYA: The Small and Medium Industries Development Corp (SMIDEC) has tied up with Tesco Stores (M) Sdn Bhd and Limkokwing University of Creative Technology (LKWUCT) to help small and medium enterprises (SMEs) improve their packaging and branding.

METAPhrenie completes EURO 2008 branding for Al Jazeera Sport (AME Info)

Following hot on the heels of winning three prizes at the recent 2008 Middle East Promax BDA Awards held in Dubai last month, Berlin based design and production company METAphrenie has completed the Euro 2008 championship branding for Qatar-based TV station Al Jazeera Sport.

Report: Longview branding evaluation (The Daily News)

The cities of Longview and Kelso recently hired a Seattle-based marketing firm to evaluate the cities through the eyes of a stranger.

WesternOne Equity Income Fund Announces Re-branding of BC Equipment Rental Platform (CNW Group via Yahoo! Finance)

WesternOne Equity Income Fund today unveiled its new brand initiative and visual identity with the launch of WesternOne Rentals and Sales, creating a streamlined and unified presence in the BC equipment rental marketplace.

Hollywood designer’s vision of Doha 2050 (The Peninsula)

DOHA • When Qatar Steel, earlier known as Qatar Steel Company (QASCO), went for a re-branding exercise last year, it was clearly looking to the future.